Branding
Your brand is your first impression. When a prospective client lands on your planner, opens a proposal, or clicks your Linktree link — every visual element should instantly say you. Rooutie’s branding tools give you full control over your visual identity across every surface.Visual Identity
Primary Color
Your main brand color. It affects buttons, accents, interactive elements, and the overall theme of your planner. Enter any hex value or use the color picker.Background Color
Sets the background color for your planner interface (preview purposes — the live planner uses this to match your site’s feel).Button Border Radius
Controls the roundness of buttons across your planner and profile. Slide between sharp corners and fully rounded pill buttons to match your brand’s aesthetic (value in pixels).Logo & Name
Display Name
The name shown on your planner and public profile. This can differ from your registered business name — use your brand name as customers know it.Profile Picture
Your brand icon or avatar. Uploaded images are automatically compressed and optimised (max 1MB, resized to 500×500px). This appears alongside your name throughout the platform.Logo
Three ways to set your logo:- Upload an image — drag and drop or browse your files.
- Enter a URL — paste a direct link to your logo image.
- Paste SVG code — for vector logos that scale perfectly at any size.
No Logo Yet?
Check “I do not have a logo” and instead enter:- Logo Name — the text to display as your logo.
- Font — choose from a curated selection of Google Fonts to match your brand’s personality.
Business Profile Mode
Controls how your public profile works:| Mode | Best for |
|---|---|
| Full Mode | Businesses operating across multiple countries or regions |
| Single Country | Businesses focused on a single country or region |
| Login Only | Private profiles — visible to invited clients only, not the public |
Public Description
A rich-text description that appears on your public profile page, introducing your brand to visitors. Write about your expertise, what makes your trips special, and who you serve. This is your pitch — make it count.Pro Tip: Changes to the description and the visual customisation are saved separately, so you can update your description without affecting your color and logo settings (and vice versa).