Skip to main content

​
Marketing Trips

Not every trip you create is for a specific client. Marketing trips are the itineraries you publish publicly to showcase your expertise, demonstrate what you can build, and attract new enquiries. Think of them as your portfolio — the evidence that you’re great at what you do.

​
How Marketing Trips Differ from Client Trips

Client TripsMarketing Trips
AudienceA specific client (private)The public (discoverable)
PurposeDeliver a booked itineraryAttract new clients
VisibilityPrivate link onlyPublic profile, explore pages
Proposal featuresYes — acceptance tracking, statusNo — these aren’t proposals

​
What to Use Marketing Trips For

  • Destination showcases — a 10-day Japan itinerary that shows your deep knowledge of the country.
  • Style demonstrations — a luxury Maldives week, an adventure Peru circuit, a family-friendly Costa Rica trip.
  • Seasonal content — Christmas markets in Europe, summer in Santorini, ski season in the Alps.
  • Sellable guides — marketing trips can be priced and sold as standalone downloadable itineraries.

​
Creating a Marketing Trip

  1. Go to Marketing Trips in the agent sidebar.
  2. Click “New Trip”.
  3. Build the itinerary using the full trip editor — AI generation, map, transport, accommodations, everything.
  4. Add tags so it surfaces in the right searches.
  5. Publish it.
Published marketing trips appear on:
  • Your public business profile.
  • Your Linktree.
  • Rooutie’s explore pages and topic pages (filtered by your tags).

​
Selling Marketing Trips

Set a price on a marketing trip to turn it into a paid guide. Clients who buy it get the full itinerary in their Rooutie account — they can use it as-is or customise it for their own plans.
Selling trips requires a connected Stripe account. See Payments.

​
Turning a Marketing Trip into a Client Proposal

Found a prospective client interested in a destination you’ve already published a marketing trip for? Start from that trip:
  1. Duplicate the marketing trip.
  2. Open the duplicate in Client Trips.
  3. Assign it to the client.
  4. Personalise it for their dates, group size, and preferences.
  5. Send as a proposal.
Don’t start from scratch when you already have great content ready to go.